4 | Measures

Classic OGSM

Objectives-Goals-Strategies-Measures (OGSM) harmonize an organization’s goals with its strategy, transforming those goals into a measurable action plan. OGSM is the classic approach to strategy planning and management by objectives. OGSM components include:

Measuring Results

Measuring the results of strategies and action plans is the final step in developing a ministry action plan. Regular evaluation includes:

  • Measures – Benchmark progress made in achieving your strategies and action plans.
    • How do you know your strategy is working?
    • What does success look like for each strategy?
    • How do you measure success numerically for each strategy and plan?
  • Adjustments – Evaluate strategies and action plans with the stop, start or continue exercise.
    • What do you need to STOP doing?
    • What do you need to START doing?
    • What do you need to CONTINUE doing?
  • Strategy Checkup – Make sure your objectives, goals, strategies, action plans and measures are strategically aligned.
    • Do objectives, goals, strategies and measures have strategic alignment?
    • Are strategies and measures sufficient to achieve your objectives?
    • Is your strategy selective? Does it communicate what you’re not going to do?
    • Are your strategies and action plans sustainable?
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Ministry Action Plans > Review

Read more about measuring results.

Resource

   OGSM Worksheet