Giving Clarity
Command them to do good, to be rich in good deeds, and to be generous and willing to share. In this way they will lay up treasure for themselves as a firm foundation for the coming age, so that they may take hold of the life that is truly life. – 1 Timothy 6:18-19 (NIV)
In every conversation about money and stewardship, we have a Great Commission motivation and a gospel imperative to see people changed by the Gospel and living out their Christ-centered purpose. Those are two big reasons why it’s important to talk about our mission, vision and core values—because they form the rationale for what we do, why we do it, and how much it costs to get it done.
Stewardship development has several purposes:
The Generational Giving Challenge
Churches and affiliated ministries receive the great majority of charitable giving in the United States. But donations are dropping year over year and ministry leaders need to carefully consider new giving strategies to address this decline and buck the cultural, demographic and generational shifts affecting church donation trends.
Most church giving comes from older generations, especially those in the Builder, Boomer and Gen X Generations. As the Builder Generation—those aged 79 and above—fades away, Boomers have become the most important givers in the church. They are also a microcosm of the challenges and changes unfolding right before eyes.
Stewardship Principles
Asking church members to give a biblical tithe or to pray about giving offerings beyond the tithe should be done with complete integrity and transparency. Consider establishing core principles about the ways your church will raise money and conduct one fund initiatives and capital campaigns.
In order to allay fears and set expectations for giving, some churches have made core promises to their members. Take a look at a sample stewardship covenant:
Stewardship Ideas
Stimulate end of the year giving with an Annual Report in early December:
Stimulate summer giving with an April/May/June emphasis highlighting summer ministries:
Share giving stories to illustrate the blessing of tithing (by video and live). These stories can be planned around semi-annual or quarterly giving messages. Avoid the temptation to over-emphasize non-budget or one fund giving.
Send a personal letter from the Lead Pastor with giving statements. In addition, consider sending semi-annual ministry updates with giving statements.
Communicate regular giving as a responsibility of church membership. Provide offering envelopes to new members at each Membership Class or Lunch with the Pastor event.
Develop a comprehensive communication strategy for giving options:
Resources
Sample Church Stewardship Resources at Gateway Church
Sample Legacy Giving Resources at First West
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